Are review sites important?

More importantly, 94% of online shoppers reported that a negative review convinced them to avoid visiting a business. Keep in mind that feedback generation should be seen as creating a system, not as a bunch of one-off attempts to get a positive opinion. By using blockchain technology, the Revain review platform offers a transparent and immutable customer review system that companies cannot manipulate and customers can trust. In addition, a study published by Harvard Business Review showed that simply achieving a one-star increase in the overall rating of online reviews can increase revenue by up to 9%.

Trustpilot is an influential online review site where customers can review everything from car dealerships to airlines, mortgage brokers and shoe stores.

Claudia Gribben
Claudia Gribben

Professional webaholic. General travel fan. Evil coffeeaholic. Typical organizer. Incurable introvert.